Noetix provides instant operational reporting and packaged analytics for Oracle Applications, all tailored to specific enterprise requirements. Noetix wanted to reconnect with a group of customers that were not making optimal use of Noetix services and sotware. To reach out to these customers they called on GSI Marketing, a division of Graphic Solutions, Inc., in… Read more »

SVO, Inc. is a marketing communications company located in New Jersey. They have been utilizing the power of cross-media communication techniques, coupled with traditional print and mailing to deliver compelling results to their clients’ in the non-profit sector. “Non-profit organizations are struggling,” explain Niel Stender, SVO’s chief marketing and technology officer. “They have been particularly… Read more »

Rider Dickerson’s story begins in 1903, when a small letterpress shop called Low & Rider Printers opened its doors in Chicago. The business changed names–and ownership–over the years but still remained a fixture in the city’s famed Printers Row District. Then, in 2007, Rider Dickerson began a seismic shift. “We’ve gone from being a traditional… Read more »

Headquartered in Madison and reporting assets of over $5 billion and mortgage loans of over $3 billion, AnchorBank is Wisconsin’s largest thrift and a leading lender in residential real estate. AnchorBank wished to target first-time homebuyers in specific demographics, becoming a familiar name to these prospective customers to increase the likelihood that they would choose… Read more »

Cardinal Stritch University (Stritch) is the second largest independent university in the state of Wisconsin. Consisting of two regional campuses (Milwaukee, WI and Eden Prairie, MN) and a number of smaller satellite locations, Stritch offers both undergraduate and graduate degrees in traditional programs and programs developed to serve the needs of working adults. Its forcus… Read more »

The first time Charlie McClamroch received direct mail with a personalized URL and followed the link to a landing page, he knew it was something he could use to reach out to members at the AICPA, the American Institute of CPAs. Yet as he sought out a print and mail company that could do what… Read more »

Morris Habitat for Humanity (MHFH) in Morris County, New Jersey conducts an annual fundraising appeal. They have always taken a traditional direct mail approach with a standard package consisting of personalized letter, gift card, brochure and response envelope inserted into a #10 outgoing envelope. For their 25th Anniversary Appeal, which was launched in October 2010,… Read more »